Archives for posts with tag: advertising

Author Readings?

A.V. Walters–

In a twist on the usual book store fare, author A.V. Walters will be giving author readings at Horizons Bookstore, Friday the 13th, in Traverse City. She’ll be reading cards–fortune telling–in a “Local Color” celebration of authors expressing other talents,IMG_2358 doing non-typical author activities.

 

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A.V. Walters

They’re hounding me to renew the registration of my hives. In theory, it’s a good idea. If beekeepers register their bees–how many hives and their location–farmers will know to alert them when they plan to spray. That way, I can close up the hives when they are most at risk. They’re emailing me to tell me that if I don’t renew, my listing will be dropped. So, why do I resist?

First, registration hasn’t done anything for me. Doesn’t that sound selfish? In fact, I reached out to my neighboring farmer on my own–we formed an understanding, and now he gives me 24 hour notice of any chemical spraying or application. My idiot neighbors to the west apparently are uninformed about the registry–and they spray, willy-nilly, without notice. Their property looks like the lunar landscape–nothing grows there, not even the things that they plant. The crop registry didn’t help me with my notification success, nor with the failure.

I suppose my resistance is rooted in principle. I don’t want to participate, or be complicit, with the powers that are killing the bees. Late last year the registry unveiled a “new look,” complete with corporate sponsorship. The primary sponsor? Bayer. Wow.

For those who don’t know, Bayer is the primary player in the neonicitinoids game. Neonicitinoids (or “neonics”) are a class of insecticides that science shows are a primary killer of our honeybees. Of course, the industry denies it, in the time-honored tradition of corporate denial (think DDT, Big Tobacco, Big Oil and Climate Change, or, soon at a theater near you, Fukushima!) The usual game plan is to float a disinformation campaign and to deny as long as possible, only to quietly acquiesce to the underlying science AFTER using influence to secure liability protection.) I don’t want my participation in such a program to provide “cover” to corporate malfeasance.

Bayer sponsoring a Bee Registry is like General Mills giving out free wildflower seeds to help the bees. (Oops, that’s a real thing, too!) Is it cynical greenwashing or brilliant PR? I can’t tell, and I don’t want anything to do with it. Am I tilting at windmillls? Should I cowtow and collaborate? I cannot tell anymore.

 

Online Timing

A.V. Walters

I cannot tell you how many friends have been after me to go online with social media. I always resisted, citing my privacy concerns. So, finally I did it, just in time for the Edward Snowden revelations and this blizzard of media attention to privacy issues. No, I’m not happy about it. And now all those same friends are laughing and emailing me about having chosen the worst possible environment in which to “go public.” What nobody is mentioning is that, while the government is a problem, multinational corporations have NO constitutional limitations on what they do with your private information and they are out there, swapping your personal info like bubble gum cards. (Buy Them, Trade Them, Collect the Whole Set)

I heard on the radio yesterday that Orwell’s book, 1984, has been an overnight success in sales in the past few days. Too bad George missed the peak. Everybody’s trying to find a way to sell their novels.