Archives for category: publishing

Never heard of it? Of course not. I made it up. With NaNoWriMo knocking at the door I had to decide. No. I will not register. I will not participate. Not that it isn’t time. For the first time in years, November arrives without needs pressing from every quarter. Not that we aren’t still “small b” building. Not that the bees and the chickens and the garden don’t continue to take up part of our attentions. But there is a pause with the approaching winter that leaves time for creative ventures. (It’s snowing out there now!)

And yet, I have at least three, good, but unfinished manuscripts from past NaNoWriMos. I really have to tackle the pending file before I can undertake some fresh new gallop across the keyboard. And I don’t feel it’s appropriate to register for NaNo, to work on unfinished business. In fact, it’s a little embarrassing. I have stories waiting. I have characters, sighing and checking their watches, resentful of my neglect. I have readers asking, “What happened to Fiona?” (or Denise, or Ben?)

The solution? PerNoWriCom. That’s Personal Novel Writing Completion! I’ll follow many of the NaNo rules–try to keep up with the word count (never my strong suit.) And shoot for completion of the first full draft of The Trial of Trudy Castor by the end of 2019. Then edit and publish by spring. Ready? Set? So let’s go!

TCA AVW facebook image

Our authors’ group held a “Local Color” event at the local bookstore. I was the primary mover and shaker in organizing this event. It is, apparently, getting harder to sell books at bricks and mortar outlets. Or maybe, it’s getting harder to sell books–the real item, with pages made of paper. So authors are looking for ways to generate ‘buzz.’

Admittedly it took some effort to get this off the ground. Directing authors in any concerted effort is like herding kittens. I shouldn’t be surprised. By definition, writers engage in solo efforts. Not all of them are up to public speaking. Many are unaccustomed to team building. Because of this, we ran a little short on the marketing time frame and the event was not particularly well attended. Or maybe it’s just difficult to get folks to abandon their screen time for actual human contact.

We didn’t sell a lot of books. But everyone who came loved it. Authors spoke about their stories, and their motivations. Some used the opportunity to expound on the research done for their backstory (after all, there must be some good use for all that work.) Some read poetry–their own and others’. In all, it was a captivating evening. Yet we didn’t sell many books.

Afterwards, I was cringing, wondering how my fellow authors would react. They could have been miffed that their energies were misspent. I was pleasantly surprised. Not only did everyone thank me on the way out the door, but I also received a number of emails, praising the effort and the outcome. One in particular expressed thanks at the opportunity to better get to know their fellow writers–and to hear, in their own words, about their individual paths in the writing venture. It turns out that authors are as interested in community engagement as they are in actual book sales. Many expressed interest in doing it again. Several even suggested it should be an annual event–you know, a tradition.

I am thrilled. I’m not immune to the lure of a successful book sale. But I also believe that  our relationship with our readers doesn’t begin and end with the transaction. The group’s objective is to create a relationship with our community, rooted in the joy of the written word. So I’m not cringing. We’re talking about ways to expand on this experience–maybe by genre, or by theme. We’ll need to experiment with better marketing. Maybe we will do this as a tradition. I don’t know where it will lead, but I know that it starts with a wider understanding of the concept of success. And that’s a great place to start.

Image may contain: Scott Couturier, standing
Image may contain: A.V. Walters, standing
Image may contain: 1 person, standing and indoor
Image may contain: Tom Carr
Image may contain: Tom Carr and Bob Downes, people smiling, beard, eyeglasses, closeup and indoor
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Bob Downes is with Scott Couturier and 3 others.

Our Traverse City Author event at Horizon Books drew an audience of mostly authors, offering some fascinating talks on local literature. I stayed for the full 3 hours and loved every presentation. There’s an amazing reservoir of writing talent in TC!

authors

TCA Fall Flyer

Authors + Card tables + Books =

A.V. Walters

Traverse City Authors

You’ve been there—a book fair, or an author-signing event. The author sits, with a forced smile, trying to engage. Normal people, who otherwise might manage a smile or a nod, drop their eyes and rush by. They’re too polite to intend to reject, but the result is the same. They avoid eye contact.

We love books. They entertain and inform. They take us to places, internal and external, that we otherwise would never experience. They make us think. Storytelling is probably the true oldest profession. It may be the real difference between man and the other animals. Forget tools—animals use tools.

But writing is very much an internal process. There’s not much to see. It is, for everyone except the author, pretty boring. And authors are often shy, living in the world from their side of the keyboard. It makes for a marketing conundrum. As the author, how do you sell books? As consumers, we want action—writing, by itself, isn’t dynamic.

The standard formula, the book fair, is death on cold toast. Uncomfortable for both the author and the consumer, it is Authors + Card Tables + Books = Boring. It’s like one of those sad little small town zoos, where the animals are housed in small, concrete cages. At best, you’re tempted to tap on the glass to elicit some response, or throw popcorn, even when the signs admonish you not to feed the animals. At worst, you scurry by, shoulders hunched, eyes averted.

I’ve joined an Author’s Group. We discussed at great length the challenge of the “author’s event.” We swapped horror stories of our collective experiences, trapped behind stacks of books in the entry of some otherwise kindly bookseller. We vowed not to repeat the equation.

Traverse City Authors announces its Celebration of Story. On June 14, at the Little Fleet, we’re holding a story slam benefit for Front Street Writers (a local nonprofit program for young writers.) After all, at its essence, what we do is tell stories. Come see the Authors, in their natural habitat, surrounded by good food and drink (because authors aren’t stupid), and yes, of course, books.

https://www.facebook.com/TraverseCityAuthors/?notif_t=page_fan&notif_id=1493079806456302

 

 

 

 

 

 

The Tyranny of Round Numbers

A.V. Walters

This is my 200th blog. Next week, I’m coming up on my third anniversary of blogging. I’ve been stuck on this momentous event. Somehow, it felt like I was supposed to be profound, or something. Oh well, what you see is what you get.

I was a conscripted blogger. “They” said that indie writers and publishers needed to blog. Apparently, we need an online presence in order to sell books. Ha!

I bellied up to the bar, and started blogging. What does a fiction writer blog about? Everything, and nothing. I followed my nose, tried to stay away from politics (a stretch for me) and focused on chronicling the rich parts of the everyday. I cannot honestly say that the blog has ever sold a book. And then, after about eighteen months, they said, “Oh, never mind the blogging, it doesn’t work for fiction.”

But, by then, it was too late. Like most writers, I live in my head. I am probably most comfortable in writing. In this funny, online world, I have made friends. Political friends (even when I pledged not to go there,) artist friends, gardeners, organic farmers, people who keep bees, people who can vegetables, celiacs, funny people, other writers, editors, ne’er-do-wells and goody-two-shoes. In short, I have found community.

They are everywhere. My “regulars” are as far flung as Australia, Singapore, France, United Kingdom, Brazil, Canada, Germany, India, New Zealand, and all corners of these United States. In the blogosphere, I travel all over, too. Over the course of three years, I’ve been visited by over seventy countries. I am continually amazed that we can connect across the ether. These connections give me hope. Even as governments fail us, and corporations sell us, we can all be ambassadors of civility, humor and peace.

Not that I’d be considered a “successful” blogger. My numbers remain relatively low. I refuse to play SEO games. I refuse to do internet marketing or advertising. (Aren’t these scams?) I refuse to amend how I title my blogs, just to capture more “hits.” Indeed, learning that the blog wasn’t going to sell books, anyway, was liberating. I am free to be stubborn! I can do whatever I want in this forum; it is my world! (And welcome, by the way.) Despite what my trusty editor, Rick, says, I am even free to use semi-colons.

Our most popular topics are about season and gardening (oh, yeah, and emus.) The single most enduring blog is still Naming Emus. Stories about living on the chicken farm in Two Rock are popular, too. The shock of relocation is wearing off; we’re comfortable in Northern Michigan and revel in seasons (and snow removal.) It’s been an adventure. And you’ve been there, all the way.

We’re hovering on many exciting new ventures for the next year. We’ll finish the cabin and move in (gypsies, no more)—we’ll get the garden started (already I’m up to my ears in seed catalogs), I’ll finally try my hand at beekeeping (after wanting and waiting for five decades!) and, if there’s time and energy, we’ll get chickens. I’ll keep blogging, and sharing, though I may slow down just a bit this spring. I’m trying to get my head back into writing—I have an unfinished novel haunting me.

So, thank you all for following, sharing, commenting and enriching my life. Raise a glass—Happy 200!
(Next time, pictures, I promise.)

 

ooops, here’s the link to the most visited blog, https://two-rock-chronicles.com/2013/03/10/naming-emus/

It’s Canadian Thanksgiving!

Guylaine Claire Cover jpg

On Monday. And I forgot to send a card.

No, really, usually I celebrate Canadian Thanksgiving with a turkey and the whole traditional Thanksgiving dinner. Thanksgiving is my favorite of all holidays. What’s not to like, eh? A day in which we get to reflect on the good we have in our lives—and to share it with those around us. (Of course I do American Thanksgiving the very next month.)

This year there’s just no time. Rick and I are struggling to get as much building done as we can, while the weather holds. There’s an oversized helping of thanksgiving in that, too. So what is missed, is sharing.

So, to share the day, for Canadian Thanksgiving, I’m offering my most Canadian novel, The Gift of Guylaine Claire*, as a free Kindle download on Amazon. It’s available, Monday only at:

http://www.amazon.com/Gift-Guylaine-Claire-V-Walters-ebook/dp/B00CMYC8LG/ref=la_B008AL153M_1_2_title_1_kin?s=books&ie=UTF8&qid=1413081503&sr=1-2

You don’t have to be Canadian to enjoy this offer. Because everything is marketing, if you enjoy the book, please let me know, or post a review on Amazon or GoodReads. In the spirit of the day, feel free to share the link.

Thank you, and have a wonderful holiday.

 

*Readers’ alert, my sister says this is a two-box-of-Kleenex book, but maybe she’s just a sap.